I was very happy to discover the SEEDSTORE today. It’s an amazing boutique that has many eco-friendly items – upcycled jewelry, vintage clothes, and awesome garage sale art work. If you live in the bay area I highly recommend you make a visit to this store. It is owned by two sisters that both have excellent taste.
is a boutique and collaborative space that brings to the Inner Richmond men’s, and women’s apparel + vintage goods. Born out of love, sweat, and laughter of sisters, Jennifer and Cynthia Huie. We love fashion, music, art, and collecting. Our vision has been to create a space to display the fashion that we enjoy and share the stories of the designers and the love that they’ve put into their creations.
Fashion created with reclaimed fabrics Goodone Biography.
I want this outfit from Prairie Underground – Collection.
Green Goes Simple: Conservation at Home
Future Fashion: Eco-conscious Style
By Alison Baenen for Green Goes Simple
For most of us, getting dressed is personal. We use clothes to convey a message about ourselves to the outside world and to express, perhaps outlandishly or subtly, our aesthetic sensibilities. As such, the questions we run up against in the closet range from the prosaic (“Do these jeans make my butt look big?”) to the theoretical (“Can I wear this on a job interview?”).
But as more and more designers acknowledge the importance of a growing eco-fashion market, we may well be asking bigger-picture questions as we build our wardrobe: What kinds of material is this fabric made of? How much energy was consumed to create this item? Under what kind of working conditions was this made?
These are the concerns facing many designers, including the burgeoning niche of fashion purveyors concerned with creating clothes and accessories that are as sustainable as they are stylish.
But what exactly is eco-fashion?
Raina Blyer, the designer behind the cozy yoga-and-lifestyle line Creem, focuses on two things to keep her line sustainable: natural fabrics and local production. “Materials like recycled or organic cotton, bamboo and hemp are much more eco-friendly than anything poly or synthetic,” says Blyer.
According to Earth Pledge — a non-profit that provides business sustainability counseling — thousands of chemicals are used to transform raw materials into fabric. Plus, up to 25 percent of the world’s pesticides are used to grow non-organic cotton. Some garments, Blyer adds, have a sometimes flame-retardant chemical finish that helps them keep their shape
For her part, Blyer buys vintage when she’s not wearing something from her own line. She also loves trading with other designers and friends. “I try not to buy things that are trendy,” she says. “Buying a lot of cheap items and throwing them out at the end of the season is really wasteful.”
As for the benefits of local production, the same arguments used by locavores — conscientious foodies who eat local grub — also apply to clothes. Less overseas shipping and international travel means smaller carbon footprints and more stimulation for the local economy. For Blyer, who works out of Manhattan’s Garment District, it’s also satisfying on the human level: “I visit my factories a few times a week. I know what the workers are getting paid and what time they go home,” she says. “You don’t really know what’s happening unless you’re there.”
Of course, harder-to-source textiles and fair trade usually lead to higher prices for the consumer. And while some fast-fashion retailers produce a percentage of their garments using organic cotton, Blyer recommends researching a company directly to learn about their sustainability policies. Currently, there’s no official certification for eco-designers, so it’s up to consumers to read labels, familiarize themselves with company policies and (more often than not) pay a little bit more for sustainably produced goods.
Alison Baenen is a freelance writer based in Brooklyn, N.Y. Her writing has appeared in Style.com, ContributingEditor.com, Epicurious.com and Concierge.com. In addition to editorial work, Alison is a copywriter for Theory, Gilt Groupe and PRPS.
By Marisa Belger for Green Goes Simple
As the mother of a 2-year old boy with an unrelenting affinity for mud pies and finger paints, I spend most of my free time doing laundry. I’m either sorting it, loading it or folding it — which gives me lots of time to think about how I could be doing it better. Better for my family and better for the planet. All it took was a bit of research and some executive decision-making to make some easy eco-adjustments to laundry day (which, in my house, is every day).
For starters, I use cold water exclusively. Choosing chilly on your machine dial saves tons of energy and money. While I’m in money-saving mode, I sometimes skip the dryer, opting instead for collapsible drying racks (winter) and outdoor lines (spring through fall).
And now, all I have to do is save up for an Energy Star washing machine (EnergyStar.gov): It’s guaranteed to save energy and lower electric bills!
Marisa Belger’s work has appeared in Travel + Leisure Family, Natural Health, Prevention and on the TODAYShow.com. She was a founding editor of Lime.com — which specialized in wellness and sustainable living — and she collaborated with author Josh Dorfman on his bestselling books, The Lazy Environmentalist and The Lazy Environmentalist on a Budget.
Great list of Green Fashion Blogs 50 Fabulous Blogs for Green Fashionistas.
I want this buttery jacket. Prairie Underground Cloak Hoodie – Juno & Jove, Inc. Fashionably Conscious Style for Men, Women & Home.
As soon as the project launched, Sheena, Eliza, and the dress garnered international media attention, including articles and posts in the New York Times Magazine, Glamour, Daily Candy, The Huffington Post, The Guardian and the BBC, to mention a few. With The Uniform Project’s website reaching a daily audience in the tens of thousands, Starbuck decided that her dress had the ability to empower many more women, and to commemorate the end of Sheena’s one-year challenge, Eliza produced a 365-piece Limited Edition of the dress that sold out in less than a week and contributed an additional $10,000 in proceeds from the sales to Sheena’s fundraiser. Now, Bright Young Things is making the dress for the public to buy, style, and reinvent with the hopes that women will be inspired to shop their closets at home the next time they are tempted to buy into the fast trends that make fashion victims of so many.